Yellow cars less likely to be stolen?!

Posted on Updated on

representing

Originally uploaded by wesh

We were on to something in Grenada.

“New study says that buying unpopular car colors, adjusted for unit sales, is at least as effective for theft deterrence as expensive security devices like LoJack. Mind you, and as the study concedes, you still end up driving an ugly car.”

Vollaard Figure 3
Vollaard Figure 3
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